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May 01, 2008
what Lisa's been up to, March/April edition
Looking at this list will leave no question as to why the blog has languished lately. LHD&E is busier than ever, and now sometimes works with the services of a certain Hazen Creative, which has its office upstairs. The guy who works there is totally cute.
The biggest thing I was working on the past two months was the redesign of Pilates-Pro. This site was one of my first projects when I started my business two years ago. The Pilates Pros wanted to take the site from being primiarly a blog to being more like a dynamic online magazine for Pilates professionals. We started by migrating all the old blog content to its new design, and formatted it appropriately to work well in its new home. We added a job board, a community discussion board, shopping section, and more. I'm really pleased with how it turned out. The Pros announced the launch with an email newsletter I designed, as well.
I also designed a site for Priya Arts, a new company that is producing a CD/DVD series that reproduces selected verses from the Bhagavad Gita in song. This was a short and sweet job for a lovely project.
My article on ways designers can cultivate their creativity is now on newsstands in the April, 2008 issue of HOW magazine. I got the cover story on this one (yay!)and really learned a lot writing it. For this article, I interviewed the most excellent Scott Belsky of Behance. As a past editor of HOW, I know that it's difficult to find fresh ideas in this area. But Scott had such original, practical advice. You can read it here.
And this week, I just submitted another article for HOW on how to use your Web site as a self-promotional tool. For this, I interviewed another fabulous source, Eric Holter of Newfangled Web Factory. I learned so much writing this story--Eric provided great advice on everything from the importance of designing your site for search engine optimization to the importance of developing a strong content strategy before design starts. I will post this on my portfolio site shortly.
Lastly, The Red Room invited me to be one of their featured authors on their site. I'm right up there with company like Maya Angelou, Salman Rushdie, and Barack Obama. This site is a hub for writers and the readers who love them. They provide the opportunity to connect with writers, and participate as part of their community. There's also a great bit of original content offered by the authors. I'm honored to be a part of it!
Phew! More soon. More Finn, that is.
Posted by lisa at May 1, 2008 09:04 AM
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